MKTG 540 Week 4 Assignment Socio-Ecological Matrix Cotton T-Shirt

Socio-Ecological Impact Matrix

For this assignment you will develop a socio-ecological impact matrix for a cotton T-shirt.

Method:

For your matrix create a table format, key for the matrix, and a 1-page summary of the information presented in the matrix.

In addition to the model provided on page 59 of the textbook, Examples of matrices and additional instructions can be found at the following sites:

http://www.adb.org/Documents/Environment/prc/prc-yunnanpower.pdf

http://www.virginiadot.org/projects/resources/tcpEnvironImpactAssessment.pdf

http://www.fao.org/DOCREP/005/V9933E/V9933E02.htm

http://www.icsu-scope.org/downloadpubs/scope5/chapter04.html

Your matrix and summary is due during week 4.